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Dark-themed illustration of a storefront with map pins, a street map, search bar, and location radar elements in blue and purple. Google Ads

Google Ads for Local Services: A Starter Playbook

Google Ads can send paying customers to your door fast, or drain your budget on clicks that never convert. This playbook shows local service businesses exactly how to set up, target, and optimize campaigns that actually work.

SmartAleck · 3 min Jul 14, 2026
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